“They say” is a book written by Douglas Rushkoff. What Rushkoff is trying to say is that in our current world we advertise to people a lot differently then we used to. One big point is that before we had all of the technology we are accustom to today we kind of just had to take peoples word for how good the product were. It’s not just marketing. We don’t have to believe anything “they say” we don’t have to listen to the news anymore, why would we! We can form our own opinions. This coming up presidential election we don’t have to watch channels that are pro republican or pro democrat we can Google anything we want to know so that we can fully understand both point of views. I think in mainstream media they will do anything for a sale we have made it nearly impossible for a company to have a hold on the market. Marketing people want to get that edge get their foot in the door but I truly believe we have closed that door. One thing that shocked me to find out is that grocery store saving cards will track the purchases you make and sell that information to marketing companies. I had absolutely no clue this is how people advertise. It’s the way of the future as we continue to advance we are able to just form our opinions without mainstream media trying to curve or thoughts.
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